Bringing all your Fresh Food Suppliers together under one easy online ordering system.

FreshFood2U was born out of a lifelong love for fresh produce and a deep-rooted belief in quality and community. Our journey starts with Mark Woolger, whose passion for wholesome food began at a young age, helping his father John at the family fruit and vegetable stall in Kingston Market. It was there Mark learned the values of hard work, quality service, and the power of fresh ingredients to bring people together.

That early inspiration led Mark to build his own business as a fruit and vegetable supplier at London’s iconic Covent Garden Market. Working directly with trusted growers and suppliers, he made it his mission to deliver only the freshest, highest-quality produce to his customers. 

When the COVID-19 pandemic brought the hospitality industry to a halt, Mark pivoted quickly, launching FreshFood2U—a direct-to-door delivery service that connected households with fresh fruits and vegetables when they needed it most. It wasn’t just a business move—it was a way to support families and promote healthier living during challenging times.

But the story didn’t end there.

As the industry began to rebuild, Mark saw a deeper need within the catering and hospitality sectors. Chefs, restaurants, and small businesses were struggling to source all their food supplies easily and reliably. That’s when FreshFood2U evolved—expanding beyond home delivery to become a trusted, all-in-one food supply partner for professionals.

We prioritize convenience, quality, and customer satisfaction—just like the market stall where it all began. We’re proud to continue Mark’s family legacy while embracing modern ways to make fresh food more accessible to you